Graphic Design Services

A Multi-disciplined freelance graphic designer, specialising in visual identity, brand creation, iconography, infographics and a flair for illustration within design.

About me:

I've been working in the creative industry for the past 18 years.

I have a passion for brand identity and development, illustration and iconography.
I have extensive experience working on print and digital mediums for marketing and design agencies to direct businesses.

So if you're looking for a freelance creative to help on small or large projects, then feel free to get in touch.

Outside of work, I'm a keen trail and mountain runner and generally passionate about the outdoors and fitness.

Services:

Visual Identity and branding

From complete overhauling to simply refreshing an existing brand, including logo assets and brand style guidelines; colours, fonts, devices, tone of voice, icon sets, images and any required social assets and collateral for initial setup.

Website design

From the initial site navigation diagram to the design of all pages (or key page designs). A responsive mobile view and a working prototype of the website design are included.

Assets are all packaged along with the supporting Adobe XD artwork that can be forwarded to your front-end developers.

For startups and small businesses willing to take things into their own hands, I can offer onboarding to SquareSpace, creating a stunning responsive website through the platform plus offering some guidance on usage.

Web graphics

Multi-platform designs for social media, digital adverts, takeover banners, event graphics, simple animations, carousel designs and more.

Presentation design

Look sharp with a clean, concise and well-branded presentation for your next big conference or client meeting.

Infographic / digital literature / Forms

Utilise design to make complex information digestible to your customers, these can be interactive with links, videos and other features. On board clients with branded PDF forms, using the Form Fill in Adobe Acrobat.

Printed collateral

design and print-ready files for business cards, flyers, brochures (including any special print requirements such as Pantone use, spot UV, etc), catalogues, exhibition graphics, stationery, apparel, packaging design and more.

Printed collateral

design and print-ready files for business cards, flyers, brochures (including any special print requirements such as Pantone use, spot UV, etc), catalogues, exhibition graphics, stationery, apparel, packaging design and more.

Iconography and Illustration

Add to your business brand equity with a dedicated icon set, or liven up your promotional campaigns with various illustration styles that can quickly become part of your brand style.

Experience:

Industry Experience

I work with businesses in a variety of different industries. Knowledge of these areas can often be useful when considering the design. Here are just some of the sectors I have good knowledge and experience in:

• Creative
• Health and Fitness
• Education
• Technology
• Finance
• Engineering
• Retail
• Security
• Dentistry

Startups

I have collaborated with several startups to lay the foundation for their design and branding efforts. Including the initial setup of three creative marketing agencies, many direct business startups and personal brand creations.

Marketing Agencies Experience

• Foretell Digital
• Fit Club Agency
• Catalyst
• WQA
• Align and Pull
• Masters Allen
• The Media Group
• Diversity

Direct business Experience

• Bloomsbury Education
• Hodder Education
• Macmillian Education
• Blackwell’s
• Holland & Barrett
• Universal Music Group
• Anax USA

Testimonials:

"We've been working with Ash regularly for over 6 years when we don't have enough design capacity internally. He has been a fantastic asset to our agency, really responsive, reliable and flexible. I am reluctant to recommend him, as I would prefer to keep him as our secret. : )"

Sarah (Co-Owner & Director at Catalyst Marketing Agency)

"Ash is fantastic to work with – his application, enthusiasm and range of capabilities mean he has excelled in each design challenge we’ve posed to him. He is a creative, clean and concise designer, who takes care of every campaign to bring ideas that work for the audience, branding and the overall vision of the client. I would have no hesitation in wholeheartedly recommending Ash as a designer."

Clemmie (Macmillian Education / Bloomsbury Education)

"I've had the pleasure of working closely with Ash on several projects and I have always found him to be a great asset to our team. Ash can deliver a brief but also the vision and creativity to take it to the next level. Ash can think outside the box, work to tight deadlines and add value to any project he works on. I always enjoyed working with Ash as he has the confidence to challenge a brief and brings his ideas forward."

Sudhir (Director, Author & Master Growth Architect at Origin)

"Ashley is a wonderful human being and designer. I contacted Ashley to work on some branding for two businesses I worked for and he's done lots of work for me over the years. He's incredibly professional and patient and understands how to communicate with design. I can highly recommend Ashley!"

Charlie (Charlie Whyman business and marketing strategy)